Anthony Reed thought the world of cellphones might need to bulr it colors a little, so he decided to design the E ink. E ink is a black and white concept cellphone with a nice design. Personally I find the design of the E ink verry attractive and retro too. So I think the simple lines of Anthony Reed’s concept will attract the ones that are fed up by the nowadays colorful chellphones and want a phone that don’t trespass the gray scale border.