Tag: Bidding

Technology Highlights - Daily Updates on Technology & Devices

Google Develops Data-Driven Simulation Tool To Measure Automated Bidding
Google Develops Data-Driven Simulation Tool To Measure Automated Bidding

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Google Will Allow Advertisers To Adjust Conversion Values In Smart Bidding
Google Will Allow Advertisers To Adjust Conversion Values In Smart Bidding

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Microsoft Ads Adds Target Impression Share Bidding Option
Microsoft Ads Adds Target Impression Share Bidding Option

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UK Information Commissioner’s Office Resumes Investigation On Real-Time Bidding
UK Information Commissioner’s Office Resumes Investigation On Real-Time Bidding

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Pinterest Launches Commerce Tools With Automated Bidding
Pinterest Launches Commerce Tools With Automated Bidding

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OAAA Launches Working Group, Sets Standards For Real-Time Bidding
OAAA Launches Working Group, Sets Standards For Real-Time Bidding

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Facebook Audience Network Moving To Bidding Only In 2021
Facebook Audience Network Moving To Bidding Only In 2021

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SEMrush
With Ad Budgets Under The Microscope, Some Magnify Google Custom Bidding
With Ad Budgets Under The Microscope, Some Magnify Google Custom Bidding

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Google Makes Series Of Announcements, From Automated Bidding To Personalized Creatives
Google Makes Series Of Announcements, From Automated Bidding To Personalized Creatives

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Snapchat extends video ads to 3 minutes, adds new features, Goal-Based Bidding
Snapchat extends video ads to 3 minutes, adds new features, Goal-Based Bidding

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Democrats, Republicans Battle Over Competitive Search Bidding
Democrats, Republicans Battle Over Competitive Search Bidding

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UK regulator says real-time bidding violates GDPR
UK regulator says real-time bidding violates GDPR

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Google App campaigns to get YouTube inventory, tROAS bidding
Google App campaigns to get YouTube inventory, tROAS bidding

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Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategy
Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategy

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Veteran Ad Exec Launches Local Weather-Based Bidding For Search
Veteran Ad Exec Launches Local Weather-Based Bidding For Search

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An Hourly Bidding Algorithm Launches For Amazon Advertising
An Hourly Bidding Algorithm Launches For Amazon Advertising

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Teikametrics adds hourly bidding optimization for Amazon advertising
Teikametrics adds hourly bidding optimization for Amazon advertising

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Adobe Advertising Cloud Search Adds Support For Google Target CPA, ROAS Bidding
Adobe Advertising Cloud Search Adds Support For Google Target CPA, ROAS Bidding

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Amazon enables dynamic bidding, bid adjustments for Sponsored Products ads
Amazon enables dynamic bidding, bid adjustments for Sponsored Products ads

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New Conversion-Based Bidding For Google Display
New Conversion-Based Bidding For Google Display

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Merkle launches bidding platform tailored for Amazon sponsored brand ads
Merkle launches bidding platform tailored for Amazon sponsored brand ads

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Google adds pay for conversions bidding in Display campaigns
Google adds pay for conversions bidding in Display campaigns

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Advertisers can now use CPM bidding to buy Quora ads
Advertisers can now use CPM bidding to buy Quora ads

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Facebook Audience Network opens inventory to in-app header bidding
Facebook Audience Network opens inventory to in-app header bidding

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Google Discloses Results Of ‘Exchange Bidding,’ Boosts Publisher Yield >40%
Google Discloses Results Of ‘Exchange Bidding,’ Boosts Publisher Yield >40%

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