Tag: Buys

Salesforce buys MuleSoft and adds an Integration Cloud
Salesforce buys MuleSoft and adds an Integration Cloud

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L’Oreal buys an augmented reality beauty app maker
L’Oreal buys an augmented reality beauty app maker

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Jungle Disk Buys Security Software That Manages and Shares Passwords
Jungle Disk Buys Security Software That Manages and Shares Passwords

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LiveRamp Brings People-Based Marketing To TV Media Buys, Measurement
LiveRamp Brings People-Based Marketing To TV Media Buys, Measurement

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AT&T Begins Testing Blockchain For Ads, Media Buys
AT&T Begins Testing Blockchain For Ads, Media Buys

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Walmart buys a VR company on its way to invent ‘contextual commerce’
Walmart buys a VR company on its way to invent ‘contextual commerce’

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Facebook buys a company that verifies government IDs
Facebook buys a company that verifies government IDs

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Will Microsoft Take Cryptocurrency For Media Ad Buys?
Will Microsoft Take Cryptocurrency For Media Ad Buys?

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Dentsu Aegis Buys HelloWorld, formerly ePrize, for an Undisclosed Sum
Dentsu Aegis Buys HelloWorld, formerly ePrize, for an Undisclosed Sum

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Terminus buys BrightFunnel, adding multichannel analytics to its ABM-targeted ad campaigns
Terminus buys BrightFunnel, adding multichannel analytics to its ABM-targeted ad campaigns

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Apple Buys Audio Search Startup Pop Up Archive
Apple Buys Audio Search Startup Pop Up Archive

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CVS buys health insurer Aetna to counter Amazon
CVS buys health insurer Aetna to counter Amazon

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UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings
UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings

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P&G Ad Strategy Bounces Back After Cutting Out Sites From Media Buys
P&G Ad Strategy Bounces Back After Cutting Out Sites From Media Buys

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‘Pokémon Go’ developer buys social animation startup Evertoon
‘Pokémon Go’ developer buys social animation startup Evertoon

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UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings
UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings

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Google Makes TV Ad Buys Smarter — Programmatically
Google Makes TV Ad Buys Smarter — Programmatically

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Facebook buys popular teen polling app ‘tbh’
Facebook buys popular teen polling app ‘tbh’

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Nielsen buys multitouch attribution provider Visual IQ
Nielsen buys multitouch attribution provider Visual IQ

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Facebook may still not know full extent of Russian ad buys
Facebook may still not know full extent of Russian ad buys

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If Google Buys HTC Smartphone Division
If Google Buys HTC Smartphone Division

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Volvo buys premium app-based valet service Luxe
Volvo buys premium app-based valet service Luxe

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$185
RhythmOne buys YuMe for $185 million
RhythmOne buys YuMe for $185 million

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Verizon Is No Longer Boycotting YouTube Ad Buys
Verizon Is No Longer Boycotting YouTube Ad Buys

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Facebook offers in-stream-only video ad buys as it looks to rival YouTube, TV
Facebook offers in-stream-only video ad buys as it looks to rival YouTube, TV

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