Tag: Marketing

StepsAway launches in-store, WiFi-based marketing for retailers
StepsAway launches in-store, WiFi-based marketing for retailers

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Datorama adds Genius AI to its marketing data platform
Datorama adds Genius AI to its marketing data platform

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Marketing and Advertising Industry Trends (2017)
Marketing and Advertising Industry Trends (2017)

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Empyr debuts ultimate performance marketing model: ‘cost per revenue’
Empyr debuts ultimate performance marketing model: ‘cost per revenue’

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Ladders VP of Marketing says working on something meaningful lends purpose to her life
Ladders VP of Marketing says working on something meaningful lends purpose to her life

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Endpoint Computing Brings New Marketing Challenges
Endpoint Computing Brings New Marketing Challenges

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Hertz Ties Search To Mobile Proximity Marketing
Hertz Ties Search To Mobile Proximity Marketing

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Does the Marketing Unicorn Exist?
Does the Marketing Unicorn Exist?

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6 ways that IBM Watson is changing digital marketing
6 ways that IBM Watson is changing digital marketing

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How OTT Services Will Change Search Advertising, Marketing
How OTT Services Will Change Search Advertising, Marketing

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Brand Marketing In The Marvel Universe
Brand Marketing In The Marvel Universe

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onto Games
AI, intent data boost new B2B marketing tools from Demandbase, Get Smart Content & Leadspace
AI, intent data boost new B2B marketing tools from Demandbase, Get Smart Content & Leadspace

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Google Takes A Step Forward With Marketing Mix Model Program
Google Takes A Step Forward With Marketing Mix Model Program

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Voice search and data: The two trends that will shape online marketing in 2017
Voice search and data: The two trends that will shape online marketing in 2017

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The Threat to the Traditional CMO – Will the Chief Growth Officer Replace the Chief Marketing Officer?
The Threat to the Traditional CMO – Will the Chief Growth Officer Replace the Chief Marketing Officer?

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Google’s Multicultural Marketing Forum Ups The Game For Hispanic Market Researchers
Google’s Multicultural Marketing Forum Ups The Game For Hispanic Market Researchers

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onto Google
Google launches Marketing Mix Model Partners program for comparing channel performance
Google launches Marketing Mix Model Partners program for comparing channel performance

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Google Exact Match ‘Close Variants’: a Big Win for Search Marketing
Google Exact Match ‘Close Variants’: a Big Win for Search Marketing

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The newest addition to the marketing mix’s Ps: Proximity
The newest addition to the marketing mix’s Ps: Proximity

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In The Age Of Fake News, Your April Fools’ Marketing Stunt Is Especially Unfunny
In The Age Of Fake News, Your April Fools’ Marketing Stunt Is Especially Unfunny

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Recommended Reading: Beats 1 is a powerful music marketing tool
Recommended Reading: Beats 1 is a powerful music marketing tool

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Top 10 insights on local marketing at LSA17
Top 10 insights on local marketing at LSA17

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Fuzic Combines Music and On-Demand Marketing to Engage Customers
Fuzic Combines Music and On-Demand Marketing to Engage Customers

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The new marketing mindset
The new marketing mindset

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Marketing automation struggles to reach its full potential
Marketing automation struggles to reach its full potential

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