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Tag: Audiences
Technology Highlights - Daily Updates on Technology & Devices
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Google custom audiences, the combo of custom affinity and custom intent audiences, now live
Affinity
Audiences
Combo
Custom
Google
Intent
Live
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Filling Gaps In Hispanic News Coverage Can Engage Audiences
Audiences
Coverage
Engage
Filling
Gaps
Hispanic
News
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MessageGears Debuts Upgrade To Support Facebook Customer Audiences And Google Customer Match
Audiences
Customer
Debuts
Facebook
Google
Match
MessageGears
Support
Upgrade
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Facebook to pull location from ad set when creating new Lookalike audiences
Audiences
Creating
Facebook
From
Location
lookalike
Pull
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Facebook gives creators new ways to build audiences via Stories, more monetization features
Audiences
Build
Creators
Facebook
Features
gives
Monetization
More
Stories
Ways
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Is it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer is yes
Advertisers
Answer
Attention
Audiences
Focused
More
Niche
Reddit
Time
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Facebook brings back reach estimates for Custom Audiences
Audiences
back
Brings
Custom
estimates
Facebook
Reach
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Advertisers seeing dwindling results with Facebook’s 1% Lookalike Audiences
Advertisers
Audiences
dwindling
Facebook’s
lookalike
Results
Seeing
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LinkedIn Brings In Bing Data For Interest Targeting, Adds Lookalike Audiences
Adds
Audiences
Bing
Brings
Data
Interest
LinkedIn
lookalike
targeting
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U.S. podcast audiences keep growing, 62 million listening weekly
Audiences
Growing
Keep
Listening
Million
Podcast
U.S.
Weekly
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The Death Of Keywords As Audiences Become Key To Targeting In Search
Audiences
Become
Death
Keywords
Search
targeting
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Why businesses are relying on Facebook Groups to build engaged audiences
Audiences
Build
Businesses
Engaged
Facebook
Groups
Relying
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Publishers on Twitter can now monetize videos viewed by global audiences
Audiences
Global
Monetize
Publishers
Twitter
Videos
Viewed
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And the Oscar goes to . . . shameless pandering to mass audiences
Audiences
Goes
Mass
Oscar
Pandering
shameless
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Bing Ads rolls out In-Market Audiences to all US advertisers
Advertisers
Audiences
Bing
inMarket
Rolls
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Latinos And Asians Dominated Movie Audiences in 2017. Will Hollywood Listen?
2017
Asians
Audiences
Dominated
Hollywood
Latinos
Listen
Movie
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Facebook’s new Custom Audiences permission tool will require user consent confirmation
Audiences
Confirmation
Consent
Custom
Facebook’s
Permission
Require
tool.
User
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Facebook will no longer show audience reach estimates for Custom Audiences after vulnerability detected
After
audience
Audiences
Custom
Detected
estimates
Exclusive
Facebook
Longer
Reach
Show
Vulnerability
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onto
Facebook Under Fire
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Quora launches List Match Targeting for reaching audiences based on email lists
Audiences
Based
Email
Launches
List
Lists
Match
Quora
Reaching
targeting
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onto
Marketing Platforms
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Lotame introduces Precision Audiences to boost its data accuracy
‘Precision
Accuracy
Audiences
boost
Data
Introduces
Lotame
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onto
Marketing Platforms
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Google’s new custom intent audiences and you
Audiences
Custom
Google's
Intent
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onto
Google
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Bing Ads Adds Oracle DMP Integration To Custom Audiences
Adds
Audiences
Bing
Custom
Integration
Oracle
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onto
Oracle
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Customer data platform Segment adds Looker Source to define audiences from multiple tools
Adds
Audiences
Customer
Data
Define
From
looker
Multiple
Platform
Segment
Source
Tools
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onto
Marketing Data
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Google enables YouTube remarketing audiences for RLSA to retarget video viewers in search
Audiences
enables YouTube
for RLSA
Google
Remarketing
Retarget
Search
Video
Viewers
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onto
YouTube Ranking
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The next tech innovation to help marketers engage live audiences: Voice
'voice'.
Audiences
Engage
Help
Innovation
Live
Marketers
Next
Tech
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onto
Marketing Strategy
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