Tag: Audiences

Technology Highlights - Daily Updates on Technology & Devices

Google custom audiences, the combo of custom affinity and custom intent audiences, now live
Google custom audiences, the combo of custom affinity and custom intent audiences, now live

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Filling Gaps In Hispanic News Coverage Can Engage Audiences
Filling Gaps In Hispanic News Coverage Can Engage Audiences

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MessageGears Debuts Upgrade To Support Facebook Customer Audiences And Google Customer Match
MessageGears Debuts Upgrade To Support Facebook Customer Audiences And Google Customer Match

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Facebook to pull location from ad set when creating new Lookalike audiences
Facebook to pull location from ad set when creating new Lookalike audiences

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Facebook gives creators new ways to build audiences via Stories, more monetization features
Facebook gives creators new ways to build audiences via Stories, more monetization features

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Is it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer is yes
Is it time to pay more attention to Reddit? For advertisers focused on niche audiences, the answer is yes

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Facebook brings back reach estimates for Custom Audiences
Facebook brings back reach estimates for Custom Audiences

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SEMrush
Advertisers seeing dwindling results with Facebook’s 1% Lookalike Audiences
Advertisers seeing dwindling results with Facebook’s 1% Lookalike Audiences

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LinkedIn Brings In Bing Data For Interest Targeting, Adds Lookalike Audiences
LinkedIn Brings In Bing Data For Interest Targeting, Adds Lookalike Audiences

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U.S. podcast audiences keep growing, 62 million listening weekly
U.S. podcast audiences keep growing, 62 million listening weekly

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The Death Of Keywords As Audiences Become Key To Targeting In Search
The Death Of Keywords As Audiences Become Key To Targeting In Search

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Why businesses are relying on Facebook Groups to build engaged audiences
Why businesses are relying on Facebook Groups to build engaged audiences

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Publishers on Twitter can now monetize videos viewed by global audiences
Publishers on Twitter can now monetize videos viewed by global audiences

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And the Oscar goes to . . . shameless pandering to mass audiences
And the Oscar goes to . . . shameless pandering to mass audiences

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Bing Ads rolls out In-Market Audiences to all US advertisers
Bing Ads rolls out In-Market Audiences to all US advertisers

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Latinos And Asians Dominated Movie Audiences in 2017. Will Hollywood Listen?
Latinos And Asians Dominated Movie Audiences in 2017. Will Hollywood Listen?

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Facebook’s new Custom Audiences permission tool will require user consent confirmation
Facebook’s new Custom Audiences permission tool will require user consent confirmation

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Facebook will no longer show audience reach estimates for Custom Audiences after vulnerability detected
Facebook will no longer show audience reach estimates for Custom Audiences after vulnerability detected

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Quora launches List Match Targeting for reaching audiences based on email lists
Quora launches List Match Targeting for reaching audiences based on email lists

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Lotame introduces Precision Audiences to boost its data accuracy
Lotame introduces Precision Audiences to boost its data accuracy

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Google’s new custom intent audiences and you
Google’s new custom intent audiences and you

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onto Google
Bing Ads Adds Oracle DMP Integration To Custom Audiences
Bing Ads Adds Oracle DMP Integration To Custom Audiences

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onto Oracle
Customer data platform Segment adds Looker Source to define audiences from multiple tools
Customer data platform Segment adds Looker Source to define audiences from multiple tools

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Google enables YouTube remarketing audiences for RLSA to retarget video viewers in search
Google enables YouTube remarketing audiences for RLSA to retarget video viewers in search

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The next tech innovation to help marketers engage live audiences: Voice
The next tech innovation to help marketers engage live audiences: Voice

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