Tag: Marketing

Voice search and data: The two trends that will shape online marketing in 2017

The Threat to the Traditional CMO – Will the Chief Growth Officer Replace the Chief Marketing Officer?

Google’s Multicultural Marketing Forum Ups The Game For Hispanic Market Researchers

Google launches Marketing Mix Model Partners program for comparing channel performance

Google Exact Match ‘Close Variants’: a Big Win for Search Marketing

The newest addition to the marketing mix’s Ps: Proximity

In The Age Of Fake News, Your April Fools’ Marketing Stunt Is Especially Unfunny

Recommended Reading: Beats 1 is a powerful music marketing tool

Top 10 insights on local marketing at LSA17

Fuzic Combines Music and On-Demand Marketing to Engage Customers

The new marketing mindset

Marketing automation struggles to reach its full potential

This new AI-powered social marketing tool can predict engagement or write the post for you

Hootsuite acquires Snapchat analytics solution from marketing firm Naritiv

Why and how entities are shaping location marketing

A digital marketing CEO’s prescription to cure advertising fraud

Sigstr Aims to Unlock the Marketing Potential of E-mail Signatures

The rise of bad content marketing advice

Brand Relationships: Logo Design + Email Marketing

The Right Tune: Marketing Startup Music Audience Exchange Raises $6M

The Real Reason Your Marketing Plan Isn’t Bringing In Business

A CMO’s View: How Barnes & Noble College builds its marketing around Gen Z & Millennial needs

Report: Facebook activity dwindles in 2016, influencer marketing is up

Torchlite Helps Businesses Access, Manage Marketing Freelancers

Why You Need To Use AI In Email Marketing

Centerfield Scores $156M In Financing To Acquire Performance Marketing Firm Qology Direct

MailChimp moves toward becoming a marketing platform with Facebook ads feature

The B2I marketing organization: How IBM’s CMO of North America organizes for business-to-individual marketing

A whirlwind tour of the 5 disruptions reshaping marketing

5 Online Business Marketing Trends To Watch In The Coming Year

How data and technology will affect your marketing in 2017

Getting Views By Not Appearing To Be Marketing

Amplero enlists machine learning to leverage influencer marketing

Adobe Marketing Cloud adds features, partnerships to bring brick-and-mortar deeper into digital

2016: A Year in (Video Marketing) Numbers

Marketing All Star: Linda Boff

Marketing All Star: Bob Liodice

Marketing automation for the little guy is helping to power the new economy

The 2017 MarTech Wish List: 5 CMOs name the marketing technology they want most

From retention to adaptive analytics, 2017 marketing preview

I Read The News Today, Oh Boy: Influencer Marketing In The Age Of Fake News

College Choice Ranks Best Master’s In Marketing Degrees