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Tag: Soapbox

As customers are forced to cheat on their favorite brands, will they come back?

Can adtech sourced data be used in the fight against COVID-19?

Innovation now for a cookie-less future, logins are not the answer

Digital assets should be the primary driver of brand consolidation strategy

Let’s prove to Star Trek Picard that ads don’t have to annoy

The challenges of CTV ad targeting

Who owns revenue in the new buying environment?

Soapbox: Does the demise of third-party cookies mean we’re back to the future?

Soapbox: The death of cookies will bring new life to advertising

Soapbox: Is mind-reading technology the future of consumer understanding?

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