To fight Childhood obesity, cellular music website plays New Artists best When software Senses motion

What higher approach to encourage early life to maneuver than to reward them with exclusive get admission to to unreleased tracks from widespread musicians?

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here’s any other salvo in the endless battle towards childhood weight problems, and this one uses the facility of expertise and the motivational value of song.

Working with the Run With heart foundation, Saatchi & Saatchi Poland has developed a cellular site referred to as transferring Tracks.

The mobile site, fueled by way of a partnership with Warner tune, universal and Sony, serves up unique, unreleased songs from neatly-identified Polish artists similar to crimson Lips and Marika.

The company plans for the hassle to be ongoing however within the first weeks of launch, the website had already reached 500,000 folks.

right here’s a video overview of the hassle:

here are a few monitor pictures of the cellular web page:

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Some opinions expressed on this article may be these of a guest writer and not necessarily advertising Land. workforce authors are listed right here.


concerning the writer

Steve hall is a advertising skilled, publisher, author, neighborhood supervisor, photographer and all-around lover of advertising.

(Some images used under license from Shutterstock.com.)

 

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