Yandex, Russia’s prime search engine, reports an 18-p.c increase in 12 months-over-12 months earnings positive aspects for 2015, mountaineering to $820.4 million, or fifty nine.8 billion RUB right through the year.

The web site owned a standard of fifty seven.three % of the Russian search market all the way through the last quarter of 2015, with search queries up five p.c over this autumn 2014.

COO Alexander Shulgin says Yandex served a record choice of advertisers in q4 2015, with the site reporting advertiser totals at 394,000, up 23 percent compared to this fall 2014.

“within the face of commercial headwinds and a highly competitive atmosphere, we managed to stabilize our market share, beef up product quality, significantly increase the size of our web index and introduce a cosmopolitan new public sale version that’s already having a subject material affect on monetization,” says CEO Arkady Volozh.

Yandex 2015 revenue

Yandex also reports it created three new trade units all over 2015: Yandex.Taxi, Auto.ru and Yandex.market. Shulgin says the corporate plans to speculate aggressively in each and every of its new ventures all the way through 2016.

along with its new business devices, the quest engine worked with Microsoft in 2015 to deliver windows 10 with Yandex search in Russia, Ukraine, Turkey and various other nations.

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Amy Gesenhues

Amy Gesenhues is 0.33 Door Media’s normal undertaking Reporter, protecting the newest information and updates for advertising and marketing Land and Search Engine Land. From 2009 to 2012, she was an award-profitable syndicated columnist for quite a few day-to-day newspapers from big apple to Texas. With more than ten years of marketing administration experience, she has contributed to a number of conventional and online publications, together with MarketingProfs.com, SoftwareCEO.com, and gross sales and advertising administration journal. learn more of Amy’s articles.

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