You shop online at work. We all know it. And this research proves it
Just admit it. Everyone knows you do it. Hell, everyone does it.
Shop online at work.
But the practice may be more widespread than employers thought. According to new research from the advertising exchange OpenX and the Harris Poll, 69% of the 2,000 consumers surveyed admit to shopping at work. The percentage jumps to 81% when you look only at millennials.
That people waste time at work is as old as, well, time, but gone are the days of water-cooler gossiping, playing Solitaire, and taking naps.
With only—only!—93 shopping days left until Christmas, that’s bad news for bosses and productivity experts.
Most of the shoppers participating in the poll expect to spend more online than they do in physical stores, the research found. Quicker than you can say “retail apocalypse,” consumers report planning to spend one in five dollars of their holiday shopping money on purchases made via their mobile devices.
And if ever there was a time for workplace managers to start to worry, it’s now.
Half the survey respondents said they start their holiday shopping in September or earlier, with another 38% launching their buying sprees between October and Cyber Monday.
The 2019 Consumer Holiday Shopping Report was conducted online in August with a margin of error of 2% at a 95% confidence level.