younger individuals and Social Media – go away these kids alone!

February 7, 2015

I’ve been thinking rather a lot about younger folks this month. I loved fellow Lancaster Guardian columnist, Blaise Tapp’s publish about young people getting a hard time and employers no longer looking to rent them. Then last week I was working with young Lancashire to design training for youth staff, to fortify younger folks round their on-line reputation administration.

As an ex-youth worker and a mum of a teen, I do concern about the UK’s angle against our young people. i am alternatively mindful of 1 team which might be very keen to be considered far and wide that younger people hang out – and that’s marketers.

someone that has seen the movie The Social network will have in mind that Mark Zuckerberg designed facebook for college college students to communicate with each other. Now, on account of embarrassing oldsters and advertisers shifting onto facebook en-masse, no self respecting young individual spends much time on there. Instagram was popular with younger people so, lo and behold, companies wised up to this pretty website, and fb sold Instagram! in need of a place to call their very own, the place they are able to discuss to their mates without parental interference, young individuals started the usage of Snapchat, a fun, fast and fairly new website online to be used on cell units, the place you essentially ship selfies and use paint apps to add captions.

Snapchat has skilled really extensive increase, its use reached 5.5 billion minutes last yr and it‘s just been announced that they have raised just about $ 500 million in investment. So this 12 months it’s no longer surprising that the selling world has set its sights on Snapchat. however what’s bonkers is that last week David Cameron mentioned that he could close it down as it poses a security risk, because our security products and services can’t hack it! it is a particularly interesting announcement as lower than a yr ago the Turkish high Minister tried, and failed, to shut down twitter.

As i’ve written again and again prior to, as adults it is our job to provide just right guidance, be excellent position fashions, and permit younger folks to be mindful the long run implications of the issues they put up online. but as the youth carrier has been stripped to its naked bones in up to date years, there are only a few secure, alcohol free, places for young folks to hang around any further. letting them have someplace to talk to one another in the alleviation of their very own properties, that doesn’t run up our phone payments, is a good thing isn’t it?

in my opinion I would like to look a protected web page developed that used to be only for beneath 21′s, and not using a entrepreneurs allowed! Any takers?

 

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