flats.com Launches Its tremendous Bowl 50 marketing campaign With Lil Wayne & George Washington

together with rapper Lil Wayne, apartments.com’s #MovinOnUp super Bowl ads will feature actor Jeff Goldblum.

apartments.com super bowl

residences.com is bringing Jeff Goldblum to the super Bowl, teasing images of the actor being hoisted up the side of an rental constructing for its tremendous Bowl 50 campaign.

Goldblum first started appearing in residences.com ads previous final year, portraying a personality named Brad Bellflower, a self-professed Silicon Valley maverick who’s “…no stranger to recreation changers.”

in addition to the images of Goldblum, the web site launched its first tremendous Bowl teaser ad (January 29, 2016), starring Lil Wayne. The 15-2nd “the arrival #MovinOnUp” spot options George Washington being buzzed up with the aid of the rapper with the hashtag #MovinOnUp — but no Goldblum.

Adweek stories residences.com’s tremendous Bowl marketing campaign will embrace promoted tweets, BuzzFeed condo-related listicles and influencers like YouTube creator Kurt Schneider helping push the #MovinOnUp hashtag, with the the professional 60-second spot scheduled to run throughout the 2d commercial break of the game.

apartments.com became to Santa Monica-based totally company Rubin Postaer and associates (RPA) to create this year’s tremendous Bowl campaign. the logo says, in accordance with the success of its 2015 marketing campaign, it’s confident this 12 months will deliver identical results.


(Some images used underneath license from Shutterstock.com.)

 

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