Increasing MSP Profitability and Reducing Costs With Remote Monitoring and Management (RMM)

Peter Navarro November 10, 2021

With an ever-rising demand for hassle-free services, it comes as no surprise that Managed Service Providers (MSPs) are becoming increasingly popular amongst companies. However, MSP profit margins are gradually decreasing due to a lack of technological modernization in this current era. As work continues to be mostly performed remotely, MSPs are expected to make their mark in the industry. However, if they fail to provide adequate services in accordance with MSP best practices to their customers, they will end up getting blamed for reduced profitability and the decline of their respective organizations.

Why are MSPs’ profit margins so low?

The main reason for low MSP profit margins is the lack of integration of modern technological tools like cloud services. Additionally, it is also the result of a lack of communication between the MSP and the customer. Most professionals still use outdated file servers because they are simply not aware of newer platforms. Effective marketing strategies are not often used for MSPs, which is why most people do not know exactly what they can offer. Instead of making remote workspaces a fun and productive experience, organizations are complaining about stunted growth owing to low MSP profit margins.

Remote Monitoring and Management System (RMM)

Best RMM tools offer smooth running of IT systems. RMM is usually available in the form of an interface that monitors activity across an organization and ensures that problems faced during remote working can be solved swiftly. Whether you are using a mobile phone or large integrated computer networks, RMM will support all your technological infrastructure and offer assistance wherever required. With the right RMM software for MSP, you can make efficient use of MSPs and ensure top customer satisfaction.

How does RMM increase profitability?

In the USA, the RMM market is increasing by 12% per annum. Here’s how it can help improve MSP profitability:

RMM will help monitor and audit your customers. You can create insightful reports and gain access to all the necessary client information like their user IDs, login statistics, profiles, and much more. From there, customers can be ranked based on how much value they are adding to the revenue stream of your organization. Fast updates for your software and OS systems will be available (remotely), including security and patches. Consider keeping customers onboard that are bringing in more profit and remove the ones that do not. Marketing strategies can be used to bring in additional customers through the time that you save by incorporating RMM software.

Automating MSPs via RMM means that your organization can now address problems remotely. Remote desktop access will make the lives of IT administrators easier. They will be able to reduce the time they spend while troubleshooting errors and solve tricky issues within seconds. This will not only save your time and energy but improve your customer satisfaction as well. Routine management tasks can be run even if the device of the client is not being used actively. This will decrease the need for additional staff, and therefore aid in the reduction of overhead costs.

Patch management can be time-consuming and labor extensive. With a large customer base, regular manual updates, and outdated servers, it can become a difficult task. RMM patch management tools provide you with cloud services. This means that you can remotely insert patches and release hotfixes as and when needed. It will optimize the performance and security aspects for your users. You will not have to spend extra resources on technical experts to solve tech-related problems for your users when you can do it yourself, and that too, remotely within minutes.

Software inventory management tools allow you to keep a close eye on software updates, any malfunctions that may occur, and their solutions. Clear insight is provided in terms of installation dates, regulatory compliances, vulnerability scans, and more. It allows you to access all data in one place instead of looking through ten different file servers. You can get full control and remote access to your systems, which helps optimize your business. There are no hidden charges, and no third-party apps are involved. Whether an organization has a single endpoint or fifty, everything can be easily managed here.

This eliminates the need to install additional external hardware or retain IT specialists to maintain your operations. Due to the presence of cloud-based IT management service software, you will get licensed features that will fix any errors within the system without charging you any extra fees and saving your time.

RMM is an all-in-one solution for multiple IT-related problems. It can be used by any type of business or department, including supply chain, infrastructure, Internet services, and more. By automating MSPs via RMM, an organization will maximize its customer satisfaction and add to its pool of new users using smart marketing tactics.

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