tremendous Bowl 50 Advertisers Take the field Early: Wix & Butterfinger Announce Campaigns
Butterfinger & Wix.com will each and every be making their 2nd look as tremendous Bowl advertisers throughout subsequent 12 months’s giant recreation.
We’re now not even out of 2015 yet, however super Bowl 50 advert marketing campaign announcements have already started.
With just about two months to move sooner than next yr’s giant sport, two advertisers up to now — Butterfinger and Wix.com — have introduced their 2016 super Bowl promotion plans. This will be the 2nd look for both brands.
here’s a rundown of what to anticipate.
Butterfinger Sky-Dives Into Its #BolderThanBold campaign
Butterfinger didn’t waste any time “diving” right into its tremendous Bowl 50 promotion plans, saying its #BolderThanBold marketing campaign from 12,000 toes in the air with professional sky-diver Carson Schram.
“This yr, the logo will use its spot to launch a new model message, Bolder Than bold, impressed by using the inherent boldness of its crispety, crunchety, unapologetically in-your-face candy bar,” says the corporate. Its 30-2nd spot will air all through the third quarter of subsequent 12 months’s super Bowl game.
right here’s the video footage of Butterfinger’s #BolderThanBold campaign announcement, with Schram jumping from a plane as he eats a Butterfinger sweet bar:
Butterfinger is the only Nestlé brand to ever run a really perfect Bowl ad. Its first look used to be all the way through the 2014 super Bowl with its “Butterfinger Cups” spot.
Wix.com Returns With lend a hand From DreamWorks Animation
After its first tremendous Bowl look this yr, Wix.com is returning to super Bowl 50 with a 30-2nd spot produced by means of DreamWorks Animation, the same studio at the back of major films like “Madagascar,” “The Croods” and “Shrek.”
“deciding to return back was a no brainer, but for the inventive direction we needed to take a fresh method,” says Wix.com CMO Omer Shai, “Pairing with DreamWorks Animation allows us to just do that whereas getting our message throughout.”
Wix.com didn’t share any small print on the creative but did say it’ll be launching a cross-platform super Bowl marketing campaign with “… made-for-web content material, spots for unique online distribution and social media activations.”
last year, Wix.com’s #ItsThatEasy incorporated quite a few former NFL stars in a couple of completely different video commercials and teasers. The professional advert launched days ahead of the sport, that includes Brett Favre.
Wix.com reputable 2015 super Bowl ad
marketing Land will proceed to follow all issues tremendous Bowl as we get nearer to game day, with in depth protection of tremendous Bowl 50 advertisers and their campaigns as part of Hashtag Bowl.
(Some images used below license from Shutterstock.com.)
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