Tag: Advertisers

Traditional TV rolls with the times, remains a viable entertainment channel to both viewers and advertisers
Traditional TV rolls with the times, remains a viable entertainment channel to both viewers and advertisers

Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads
Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads

Google announces new features for retail advertisers
Google announces new features for retail advertisers

Google Ad Settings Increase Privacy, Show How Advertisers Could Miss Targets
Google Ad Settings Increase Privacy, Show How Advertisers Could Miss Targets

Report: Google and Facebook top advertisers’ list of fears that could impact their businesses in 2018
Report: Google and Facebook top advertisers’ list of fears that could impact their businesses in 2018

Twitter opens in-stream video ads to advertisers in 12 global markets via its self-serve ad tool
Twitter opens in-stream video ads to advertisers in 12 global markets via its self-serve ad tool

Instagram’s new shopping bag icon adds e-commerce element to advertisers’ Stories
Instagram’s new shopping bag icon adds e-commerce element to advertisers’ Stories

Simplaex Unveils AI-Powered Rivr To Help Advertisers Reach Audience
Simplaex Unveils AI-Powered Rivr To Help Advertisers Reach Audience

FEC Urged To Allow Political Advertisers To Use Icons For Disclaimers
FEC Urged To Allow Political Advertisers To Use Icons For Disclaimers

Bing Ads rolls out In-Market Audiences to all US advertisers
Bing Ads rolls out In-Market Audiences to all US advertisers

Parallel tracking offers a page-speed improvement for AdWords advertisers
Parallel tracking offers a page-speed improvement for AdWords advertisers

WFA demands that advertisers take actions that promote ‘a better marketing ecosystem’
WFA demands that advertisers take actions that promote ‘a better marketing ecosystem’

It’s business as usual for Facebook advertisers as Cambridge Analytica crisis proves inconsequential to brands
It’s business as usual for Facebook advertisers as Cambridge Analytica crisis proves inconsequential to brands

Snapchat’s much-hated redesign scared advertisers and “disrupted” behavior
Snapchat’s much-hated redesign scared advertisers and “disrupted” behavior

Facebook opens Authorization tab in Page settings for advertisers running political ads
Facebook opens Authorization tab in Page settings for advertisers running political ads

Pinterest reports 50% gain YoY in SMB advertisers
Pinterest reports 50% gain YoY in SMB advertisers

Reaction: Advertisers cautiously optimistic after Facebook says it’s pulling third-party targeting data
Reaction: Advertisers cautiously optimistic after Facebook says it’s pulling third-party targeting data

Facebook will limit data advertisers can use to target ads
Facebook will limit data advertisers can use to target ads

Pinterest Shopping Ads now out of testing, available to hundreds of advertisers
Pinterest Shopping Ads now out of testing, available to hundreds of advertisers

Facebook unveils Trip Consideration for travel advertisers
Facebook unveils Trip Consideration for travel advertisers

Pixability guarantees YouTube brand safety for advertisers
Pixability guarantees YouTube brand safety for advertisers

Facebook’s fight against spam and clickbait and what it means for advertisers
Facebook’s fight against spam and clickbait and what it means for advertisers

IAB publishes GDPR advice for advertisers who use OpenRTB
IAB publishes GDPR advice for advertisers who use OpenRTB

Advertisers Turn To People-Based Marketing, Plan To Stop Using Cookies
Advertisers Turn To People-Based Marketing, Plan To Stop Using Cookies

Facebook’s ad placement reports were supposed to roll out to all advertisers last year but have not
Facebook’s ad placement reports were supposed to roll out to all advertisers last year but have not


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