Tag: Brands

Google Sends 60-Day Warning To App Developers, Brands

Trusted Media Brands Hit Record Digital Performance

Brands Losing Nearly 27% of Paid-Search Clicks To Affiliates

To deliver connected experiences, Xerox CMO constantly evaluates brand’s marketing tools

Small lingerie brands take off as Victoria’s Secret slows down

Snapchat now lets brands link Sponsored Lens, Geofilter ads to their sites

An inside look at Wayfair and the new roles of brands and retailers

Twitter officially enables 280-character limit for all accounts, including brands

SmartCommerce brings the impulse-buying experience online for CPG brands this holiday season

Snapchat rolls out conversion-tracking Snap Pixel for brands to tie site traffic to in-app ads

E-commerce brands boost Facebook ad spend as CPMs, CPCs rise but CTRs dip

Content Analytics launches retailers’ Scorecards for brands’ product pages

Protagonist adds action tools to its narrative analytics for brands

Twitter will make its ads more transparent to brands, everyone else

Fashion Brands That Snub Multi-Brand E-tailing Do So At Their Own Peril

Has Purpose Made Brands Forget How To Be Cool?

China’s WeChat To U.S. Brands: Let’s Talk

More Than 50% Of Brands On Instagram Posted At Least One Instagram Story Last Month

Snapchat adds 14 ‘Creative Partners’ to help brands produce Snap Ads, post-swipe experiences

Facebook will tell brands where their ads appeared, ban certain content from carrying ads

Storytelling for action: Why brands need to tell a complete story

Capturing dark social activity can help brands avoid data commodification

Facebook lets brands promote publisher & influencer posts as ads

Facebook tests targeting ads to people who visited brands’ brick-and-mortar stores

Brands May Profit From Pinterest Presence

Snapchat’s Snapcodes decline in getting brands new followers, eclipsed by deep links

Facebucks: What It Would Look Like If Brands Had Their Own Currency

Facebook will let brands target ads to people who RSVPed to their Pages’ events

Snapchat will let brands measure its ads’ impact on sales, results against rivals

How The Duplass Brothers Are Bringing Their Indie Creativity To Brands

Facebook lets brands, publishers connect Groups to their Pages

Best and worst gaming laptop brands 2017

YouTube Offers Just $3 For Brands Exposed To Extremist Content

Google Takes Further Steps To Protect Brands From Extremist Content, Ahead Of Vidcon

How Zappar promotes brands with awesome AR technology

Twitter gives brands DM buttons for people to open links, post pre-written tweets

What brands need to know about VR and AR [Infographic]

Instagram ads can now link to brands’ Messenger accounts, bots

How Dwyer Group connects the dots between its 13 different home-service franchise brands

Amazon: Mistakes Brands Make

Protagonist’s new platform finds the stories told about brands

Brands Shuffle Content Departments, Create Anxiety For Marketers