Twitter CEO Jack Dorsey: “Moments Represents an actual Shift In Our pondering”
all over Twitter’s 0.33-quarter revenue name, newly instated CEO Jack Dorsey mentioned the way forward for the social network.
October 27, 2015
Twitter on Tuesday mentioned its 0.33-quarter revenue, revealing robust revenue boom but a minimal increase in its user base. throughout a name with traders, Twitter CEO Jack Dorsey discussed how the up to date launch of Moments, a curated element of Twitter that organizes tweets into narratives around breaking information situations, is a component of a altering long-time period technique at Twitter.
“Moments represents a real shift in our pondering,” Dorsey mentioned during the call. “It questions the reverse chronological timeline. Moments is a bold new experience that i think does query numerous our fundamentals. Moments is one piece that makes all of Twitter better and easier to be aware. There might be many extra pieces to come back over the following 12 months.”
Dorsey’s focal point on the new Moments feature all through Tuesday’s call is a continuation of a theme that dominated the company’s previous salary file. all over Twitter’s Q2 earnings call, held in July, then-meantime CEO Dorsey and CFO Anthony Noto acknowledged that the company used to be struggling with learn how to market itself and with attracting and maintaining customers. “Non-users continue to ask, ‘Why will have to i take advantage of Twitter?'” Noto mentioned on the time. “The product remains too troublesome to make use of. We want to simplify the product so everyone can get value from Twitter quicker.” Dorsey steered then that the platform would proceed to maneuver faraway from its strictly 140-character, chronological layout. “you are going to see us continue to question the reverse chronological timeline,” Dorsey stated.
The introduction of Moments prior this month is a component of Twitter’s better approach to increase its person boom, which has been slow in comparison with the exponential boom considered through opponents fb and Snapchat. for the reason that comparable length final 12 months, Twitter’s user base grew simply eight%, to a total of 307 million monthly active customers worldwide (aside from SMS quick followers).
Twitter suggested that its 1/3-quarter revenue was once $569 million, up fifty eight% from the identical duration remaining 12 months. Most of that income ($513 million) came from promoting. mobile advertisements made up 86% of whole merchandising income.
In Twitter’s future, Dorsey said, are “more bold experiences that speak to patterns we have now viewed on Twitter when you consider that day one.” Dorsey, who cofounded Twitter in 2006 and is additionally CEO of payments firm square, declined to present more particular small print about his long-time period plan for reinvigorating Twitter. He hinted at two “pretty bold” coming near near initiatives that will support Twitter communities and enhance customer service interactions on the platform.