Tag: Analytics

Technology Highlights - Daily Updates on Technology & Devices

AdStage launches Join to automatically unify campaign, analytics, sales data in one dashboard
AdStage launches Join to automatically unify campaign, analytics, sales data in one dashboard

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What Google Analytics Doesn’t Tell You
What Google Analytics Doesn’t Tell You

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Blockthrough Acquires PageFair To Support Publishers With Ad-Blocking Analytics
Blockthrough Acquires PageFair To Support Publishers With Ad-Blocking Analytics

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Facebook begins rolling out analytics for Instagram accounts & expanded Page analytics
Facebook begins rolling out analytics for Instagram accounts & expanded Page analytics

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Pandora launches online analytics tools, announces ad distribution agreement with SoundCloud
Pandora launches online analytics tools, announces ad distribution agreement with SoundCloud

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Facebook to release first-party pixel for ads, pull web analytics from Safari
Facebook to release first-party pixel for ads, pull web analytics from Safari

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Watson Assistant for Marketing availability, CaliberMind’s B2B analytics suite and an NFC white paper
Watson Assistant for Marketing availability, CaliberMind’s B2B analytics suite and an NFC white paper

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Facebook bug allowed some advertisers to access other Facebook Analytics app data
Facebook bug allowed some advertisers to access other Facebook Analytics app data

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$24
Marketer AdSwerve to Pay $24M for Analytics Pros’ Google Knowhow
Marketer AdSwerve to Pay $24M for Analytics Pros’ Google Knowhow

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Marketing analytics platform CaliberMind launches ABM Converter
Marketing analytics platform CaliberMind launches ABM Converter

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TV-watching viewer app TV Time launches an analytics platform
TV-watching viewer app TV Time launches an analytics platform

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New Forrester report: ‘Speech analytics has found its voice with AI’
New Forrester report: ‘Speech analytics has found its voice with AI’

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Facebook’s latest data faux pas: app analytics reports sent to the wrong people
Facebook’s latest data faux pas: app analytics reports sent to the wrong people

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Salesforce adds Interaction Studio, integration with Google Analytics 360
Salesforce adds Interaction Studio, integration with Google Analytics 360

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Tobii Pro releases analytics for its eye-tracking + VR
Tobii Pro releases analytics for its eye-tracking + VR

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GDPR and Google Analytics
GDPR and Google Analytics

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Service Desk Metrics vs. KPIs and Analytics – What is the Difference?
Service Desk Metrics vs. KPIs and Analytics – What is the Difference?

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iHeartMedia Develops Digital-Like Analytics Suite For Broadcast Radio
iHeartMedia Develops Digital-Like Analytics Suite For Broadcast Radio

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Adobe Adds Advertising Analytics For Paid Search
Adobe Adds Advertising Analytics For Paid Search

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“Unseen Is Unsold:” VR & Analytics Study What and Why Shoppers Buy
“Unseen Is Unsold:” VR & Analytics Study What and Why Shoppers Buy

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Google Developing Merchandising Analytics Services
Google Developing Merchandising Analytics Services

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Oracle adds clouds for analytics, segmentation and loyalty
Oracle adds clouds for analytics, segmentation and loyalty

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ContentSquare’s new integration with Adobe Analytics lets marketers know which page elements perform best
ContentSquare’s new integration with Adobe Analytics lets marketers know which page elements perform best

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Thinfilm provides first NFC-for-engagement data to Adobe Analytics
Thinfilm provides first NFC-for-engagement data to Adobe Analytics

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Snapchat bulks up location-based ad filters & launches in-store analytics tool
Snapchat bulks up location-based ad filters & launches in-store analytics tool

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