Tag: Bidding

Technology Highlights - Daily Updates on Technology & Devices

Snapchat extends video ads to 3 minutes, adds new features, Goal-Based Bidding
Snapchat extends video ads to 3 minutes, adds new features, Goal-Based Bidding

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Democrats, Republicans Battle Over Competitive Search Bidding
Democrats, Republicans Battle Over Competitive Search Bidding

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UK regulator says real-time bidding violates GDPR
UK regulator says real-time bidding violates GDPR

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Google App campaigns to get YouTube inventory, tROAS bidding
Google App campaigns to get YouTube inventory, tROAS bidding

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Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategy
Facebook gives Ads Manager a design refresh and launches new cost cap bidding strategy

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Veteran Ad Exec Launches Local Weather-Based Bidding For Search
Veteran Ad Exec Launches Local Weather-Based Bidding For Search

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An Hourly Bidding Algorithm Launches For Amazon Advertising
An Hourly Bidding Algorithm Launches For Amazon Advertising

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Teikametrics adds hourly bidding optimization for Amazon advertising
Teikametrics adds hourly bidding optimization for Amazon advertising

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Adobe Advertising Cloud Search Adds Support For Google Target CPA, ROAS Bidding
Adobe Advertising Cloud Search Adds Support For Google Target CPA, ROAS Bidding

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Amazon enables dynamic bidding, bid adjustments for Sponsored Products ads
Amazon enables dynamic bidding, bid adjustments for Sponsored Products ads

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New Conversion-Based Bidding For Google Display
New Conversion-Based Bidding For Google Display

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Merkle launches bidding platform tailored for Amazon sponsored brand ads
Merkle launches bidding platform tailored for Amazon sponsored brand ads

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Google adds pay for conversions bidding in Display campaigns
Google adds pay for conversions bidding in Display campaigns

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Advertisers can now use CPM bidding to buy Quora ads
Advertisers can now use CPM bidding to buy Quora ads

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Facebook Audience Network opens inventory to in-app header bidding
Facebook Audience Network opens inventory to in-app header bidding

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Google Discloses Results Of ‘Exchange Bidding,’ Boosts Publisher Yield >40%
Google Discloses Results Of ‘Exchange Bidding,’ Boosts Publisher Yield >40%

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Report: Header Bidding Is Thriving
Report: Header Bidding Is Thriving

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AerServ Joins Google’s Exchange Bidding For Mobile Apps
AerServ Joins Google’s Exchange Bidding For Mobile Apps

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Header Bidding Continues To Grow, Bolstered By Mobile Adoption
Header Bidding Continues To Grow, Bolstered By Mobile Adoption

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Now Alexa can do your bidding through Ultimate Ears’ speakers
Now Alexa can do your bidding through Ultimate Ears’ speakers

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[24]7 Adds High-Frequency Bidding Per Device For Search Campaigns
[24]7 Adds High-Frequency Bidding Per Device For Search Campaigns

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AOL launches SDK-based header bidding for mobile apps
AOL launches SDK-based header bidding for mobile apps

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AdWords: Google Offers New Bidding Suggestions for Keywords
AdWords: Google Offers New Bidding Suggestions for Keywords

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Snapchat ads take closer aim with new retargeting-lite, goal-based bidding options
Snapchat ads take closer aim with new retargeting-lite, goal-based bidding options

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Header Bidding Isn’t Helping Improve Ad Quality, Brand Safety
Header Bidding Isn’t Helping Improve Ad Quality, Brand Safety

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