Tag: Marketing

Marketing operations 2.0: Defining the new organizational structure

Reach score: A suggested standard for local marketing

GoDaddy Picks Up Online Marketing Business Main Street Hub for $125M

For Reduxio’s CMO, diversity is key to building a winning marketing organization

First-Person Marketing in Action: American Airline’s Year-End Recap

3.5 Digital Marketing Trends You’ll See Explode In 2018

Marketing Guru Bonin Bough Embraces Consumer Promiscuity

2018 mobile marketing predictions from 18 industry veterans

Skyword Bags $25M From Rho to Grow Content Marketing Business

Madison Logic becomes bidirectional with marketing automation by integrating with Marketo

Dentsu Acquires HelloWorld, Will Boost Merkle’s Loyalty, People-Based Marketing

2017: The year in B2B marketing innovation

Smart Marketing For Smart Home Devices

AI marketing and the journey through the uncanny valley

Nearly 70% of marketing executives plan to spend more on marketing technology in 2018

Time Inc.’s MNI Targeted Media Launches Marketing Campaign

2018 Email Marketing Trend Report

Align your marketing org in 2018 with intelligent and integrated marketing campaigns

How Facebook’s New Resume Feature Could Change the Recruitment Process for Your Next Marketing Hire

How the end of net neutrality could affect online marketing

5 B2B marketing non-predictions for 2018

Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs

To deliver connected experiences, Xerox CMO constantly evaluates brand’s marketing tools

State of the art methods for measuring mobile and digital marketing

Amazon Marketing Services Launches In Canada

Northwestern Mutual’s first ever CMO is focused on creating a data-driven marketing strategy

Did We Blow Our Chance to Change the Marketing World with Social Media?

UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings

7 Digital Marketing Marketing Trends You Can’t Afford to Ignore

UpCurve Buys Closely to Boost ThriveHive’s Marketing Tech Offerings

Marketing AI: It’s time for trust and transparency

Persado now generates emotionally-targeted marketing messages for individuals

PayPal’s new Marketing Solutions tool sheds light on how shoppers use the online payment platform

Eggo Keeps Missing Its Marketing Shot With “Stranger Things”

How blockchain will impact search marketing

Forget B2B and B2C; the future of marketing is P2P

Scott Brinker: Marketing is now customer experience’s champion

Video Marketing Retrospectives: Memorable Cartoon Advertising Characters We Love

At MarTech conference, tech evangelist Robert Scoble envisions how AR and VR will transform marketing

Google’s Marketing Plan: Do Everything Apple Does, But Better With AI

Here’s why GDPR can drive the attitude shift that modern marketing needs

How to Create a Holiday Email Marketing Plan