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Tag: Contextual

Technology Highlights - Daily Updates on Technology & Devices

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GumGum Granted MRC Contextual Targeting Accreditation For CTV, Looks To Build New Ad Unit
GumGum Granted MRC Contextual Targeting Accreditation For CTV, Looks To Build New Ad Unit

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DoubleVerify launches contextual advertising solution
DoubleVerify launches contextual advertising solution

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Centro Automates Recommendations For First-Party Data Contextual Targeting
Centro Automates Recommendations For First-Party Data Contextual Targeting

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NBCU Scales Up Peacock’s Reach With New Spotlight Ad Format, Expands DAI, Contextual Offerings
NBCU Scales Up Peacock’s Reach With New Spotlight Ad Format, Expands DAI, Contextual Offerings

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Sitecore campaign platform, contextual targeting, hybrid events: Friday’s daily brief
Sitecore campaign platform, contextual targeting, hybrid events: Friday’s daily brief

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Comscore, MediaMath Partner On Programmatic Contextual Targeting For CTV, Livestreaming Video
Comscore, MediaMath Partner On Programmatic Contextual Targeting For CTV, Livestreaming Video

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DoubleVerify’s Custom Contextual Targeting Moves Into Beta
DoubleVerify’s Custom Contextual Targeting Moves Into Beta

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SEMrush
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Google starts displaying contextual info in image searches
Google starts displaying contextual info in image searches

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GumGum To Introduce Service Based On Contextual Ad Tech
GumGum To Introduce Service Based On Contextual Ad Tech

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Eyelevel.ai launches contextual ad platform for chatbots
Eyelevel.ai launches contextual ad platform for chatbots

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Post-GDPR, Purch points to 70 percent consent rates and the sweet spot for contextual targeting
Post-GDPR, Purch points to 70 percent consent rates and the sweet spot for contextual targeting

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Walmart buys a VR company on its way to invent ‘contextual commerce’
Walmart buys a VR company on its way to invent ‘contextual commerce’

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onto Walmart
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Quora adds more contextual & behavioral ad-targeting options
Quora adds more contextual & behavioral ad-targeting options

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onto Marketing Platforms
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Location Intelligence Firm Launches SDK For Marketers To Raise Contextual Awareness
Location Intelligence Firm Launches SDK For Marketers To Raise Contextual Awareness

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onto Marketing Tools
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Foursquare Wants To Supercharge Your Favorite Apps With Contextual Location Smarts
Foursquare Wants To Supercharge Your Favorite Apps With Contextual Location Smarts

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onto Foursquare
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Button Platform Extends the worth Of Apps With Selective, Contextual Linking
Button Platform Extends the worth Of Apps With Selective, Contextual Linking

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onto Tech News