Tag: Brand

Verizon says its media brand Oath is almost worthless

Do brand politics impact consumer purchases? It’s complicated

Why the Twitter brand needs to get off Brand Twitter

This Japanese organic bedding brand wants you to sleep worry-free

How long will the brand safety conversation continue?

Another survey shows brand trust affects purchase decisions

Jet.com lures Nike and Bonobos, launches custom brand ‘shops’ on the marketplace

Employers, your company brand needs to reflect your culture

Drake is now co-owner of an esports brand

Fullscreen offers marketers another YouTube brand safety tool

Your Swag is an Extension of Your Brand, So Don’t Neglect It

Palm’s progress: The rise, fall—and rebirth—of a legendary brand

VAB: Brand Safety Remains Serious Problem For YouTube

Oath combines its ad tech assets under new Oath Ad Platforms brand

Amazon streamlines ad products under new Amazon Advertising brand

Heineken’s new brand strategy will definitely not leave you guessing

This paint brand uses Buddhist temple art and tradition for new product line

Digitas report: Brand loyalty is at risk with voice-based purchases

Apple To Brand iPhone As Digital Wallet

Brand WTF of the Week: Twitter decides to help Alex Jones spread lies

Brand WTF of the Week: EA Sports cuts Kaepernick out of Madden 19

Papa John’s hires Hollywood powerhouse Endeavor to clean up its brand mess

How this nonprofit’s reimagined brand helps it serve its mission

Brand Safety Institute debuts to offer new certification programs for digital advertisers

3 theories about why Ivanka Trump’s brand is shutting down

The secret t-shirt brand that dresses Peter Thiel, Satya Nadella, & Bob Iger

Air Jordan sneaker doc is a brand story that’s not branded content

NBA players love this shoe brand so much, they just bankrolled it

Squadhelp adds AI to help invent successful brand names

Amazon Displaces Google As U.S.’ Most ‘Valuable’ Brand

Rebecca Minkoff on creating a brand and workplace for modern women

Class ring brand Jostens gets a stylish update in time for graduation

The NBA and NFL offer opposite versions of American brand image

Cult bedding brand Brooklinen makes incursions into your bathroom

Outbrain adds IAS integration to contextually shield for brand safety

How Modest Clothing Brand The Modist Delivers Style Without Sacrifice | DeviceDaily.com

How Modest Clothing Brand The Modist Delivers Style Without Sacrifice

Revlon and Playboy weirdly have this one brand trait in common

Report: Victoria’s Secret is a suffering brand in the #MeToo era

YouTube ads found on extremist content channels, reigniting company’s brand safety issues

Cult men’s brief brand Tommy John just launched a line of women’s undies

This Startup Built Its Brand On Facebook. Now It Can Never Leave.

Google Searches, Facebook Brand Posts Show Two Sides Of Cambridge Analytica Scandal