Tag: Measure

Technology Highlights - Daily Updates on Technology & Devices

Snapchat integrates with Comscore to measure Discover channel traffic
Snapchat integrates with Comscore to measure Discover channel traffic

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Foursquare can now measure impact of TV ads on offline store visits
Foursquare can now measure impact of TV ads on offline store visits

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IRI to help Google measure offline sales impact of YouTube ads
IRI to help Google measure offline sales impact of YouTube ads

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Webcams, AI Used To Measure Ad Content Reaction
Webcams, AI Used To Measure Ad Content Reaction

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Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads
Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads

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In Nielsen Study, Many CMOs Still Say Measurement Doesn’t Measure Up
In Nielsen Study, Many CMOs Still Say Measurement Doesn’t Measure Up

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ShareIQ releases a free tool to measure the value of image-based earned media on Facebook
ShareIQ releases a free tool to measure the value of image-based earned media on Facebook

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California ballot measure could become ‘America’s GDPR’
California ballot measure could become ‘America’s GDPR’

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The story of data, Part 4: Will it ever be truly secure? | Online Sales Guide Tips […] on personal data brokers with new rules and more stringent oversight. And a proposed California ballot initiative would give consumers the right to ask businesses what personal data are being collected about them […]
Diagnosing Twitter: 230 proposals to measure the platform’s “health”
Diagnosing Twitter: 230 proposals to measure the platform’s “health”

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iSpot.tv, LiveRamp Measure TV Ad Impressions Against Digital Segments
iSpot.tv, LiveRamp Measure TV Ad Impressions Against Digital Segments

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How To Measure Your “Time Intelligence” (And Why It’s Important)
How To Measure Your “Time Intelligence” (And Why It’s Important)

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AdQuick adds tools to measure impact from Digital Out-of-Home campaigns
AdQuick adds tools to measure impact from Digital Out-of-Home campaigns

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comScore, PlaceIQ Measure Store Visits Based On Ads Viewed, Location Data
comScore, PlaceIQ Measure Store Visits Based On Ads Viewed, Location Data

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Facebook will measure how its ads compare against, complement TV campaigns
Facebook will measure how its ads compare against, complement TV campaigns

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Snapchat will let brands measure its ads’ impact on sales, results against rivals
Snapchat will let brands measure its ads’ impact on sales, results against rivals

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To Create A Carbon-Neutral Restaurant, First You Have To Measure The Footprint
To Create A Carbon-Neutral Restaurant, First You Have To Measure The Footprint

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Snap acquires Placed to better measure in-app ads to in-store sales
Snap acquires Placed to better measure in-app ads to in-store sales

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Integral Ad Science launches beta to measure & optimize ad exposure time at the user level
Integral Ad Science launches beta to measure & optimize ad exposure time at the user level

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comScore Uses Home Panel To Measure Connected Devices
comScore Uses Home Panel To Measure Connected Devices

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Nintendo Switch Review: Past And Future In Equal Measure
Nintendo Switch Review: Past And Future In Equal Measure

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Even In The Tech Industry, Sticky Tape Remains A Preferred Security Measure
Even In The Tech Industry, Sticky Tape Remains A Preferred Security Measure

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Physicists create a ‘quantum ruler’ to measure the universe
Physicists create a ‘quantum ruler’ to measure the universe

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Facebook is putting maps in ads and will measure store visits
Facebook is putting maps in ads and will measure store visits

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Pinterest starts to measure the in-store sales impact of Promoted Pins
Pinterest starts to measure the in-store sales impact of Promoted Pins

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This Startup Is using games To Measure Creativity–And train Us methods to unencumber It
This Startup Is using games To Measure Creativity–And train Us methods to unencumber It

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