Tag: targeting

Google Defines Its Commitment To Ad Targeting And Data Transparency

Twitter apologizes for targeting ads with email, phone numbers used for two-factor authentication

Quora adds 3 new targeting options for advertisers

Microsoft warning: Iran-linked hacking group is targeting the U.S. presidential campaign

LinkedIn Campaign Manager adds audience targeting logic, demographic forecasts

Big Changes Coming to Google Ad Delivery & Facebook Ad Targeting

Google announces changes to environment, position targeting settings in DV360

Privacy-killing behavioral ad targeting isn’t worth it for publishers, study says

LinkedIn looks to improve ad targeting, attribution capabilities with Drawbridge acquisition

Google Unveils New Look; Facebook Ad Targeting Weakens

Facebook warns advertisers ‘Clear History’ tool may impact ad targeting

11 Creative Strategies for Facebook Ad Targeting After the Changes

Study: Facebook ad targeting may discriminate—even when advertisers don’t want it to

LinkedIn Brings In Bing Data For Interest Targeting, Adds Lookalike Audiences

Facebook agrees to limit ad targeting after discrimination lawsuits

Facebook will show users the agencies, partners involved in Custom Audience targeting

Facebook introduces household income targeting based on U.S. ZIP code averages

Quora adds search-like keyword targeting, Auction Insights for advertisers

LinkedIn Rolls Out Interest Targeting for Advertisers

Marketers Not Doing Enough To Eliminate Gender-Biased Ad Targeting

LinkedIn’s ‘Interest Targeting’ lets advertisers target ads based on users’ professional interests

‘Squadron 42’ developers targeting 2020 for alpha, beta releases

Slindir, the dating app for “healthy” singles, knows exactly who it’s targeting

The Death Of Keywords As Audiences Become Key To Targeting In Search

Firefly adds mobile device-like targeting to ads on car rooftops

Hooking them young? “Amazon Teen” is targeting kids on Snapchat

Here’s what Facebook says about ads and targeting on Portal

Audience targeting service Simulmedia launches ‘first’ direct-to-consumer ad marketplace for linear TV

Is Facebook the only platform using 2FA for ad targeting purposes?

Marketers can now use LinkedIn category data for targeting through Bing search

DOJ charges Russian accountant with targeting 2018 midterms

Quora introduces Broad Targeting, says audience hits 300 million monthly users

AdTheorent launches Relationship Targeting

Viant adds purchase-based targeting for CPG ads

Facebook removes 5K ad targeting filters to keep advertisers from discriminating against ethnic & religious groups

Viant Launches Purchase Cycle Ad Targeting, BevMo Programmatic Audience Segments

Swrve’s new platform enables ‘payload’ targeting and triggering

British bank Monzo is targeting teens and their piggybanks

LiveRamp’s IdentityLink for TV is now offering addressable TV targeting through its first reseller – Adobe

Facebook promises to nix its tools for discriminatory ad targeting

Simpli.fi Adds Location-Based TV To Platform For Ad Targeting

Simpli.fi’s ‘addressable geo-fencing’ enables individual household targeting but at scale