Kenshoo’s Acquisition Of Signals Analytics Creates New Business Unit
Twilio’s acquisition of Segment will support collection of digital data
TransUnion’s Tru Optik Acquisition To Strengthen Cookieless Identity-Based Marketing, Reach Into CTV
Apple’s latest acquisition could turn iPhones into payment terminals
FTC approves Caesars-Eldorado acquisition deal—on one condition
Apple’s latest acquisition could help Siri understand what you’re saying
Dentsu Aegis’ 4Cite acquisition highlights ad industry’s move away from 3rd party data
Oracle Retail launches customer acquisition tool for commerce marketers
Apple’s latest acquisition could lead to crisper iPhone photos
Episerver boosts dynamic content personalization with Idio acquisition
Squarespace gets into social content creation with Unfold acquisition
Campaign Monitor launches email solution for retailers with acquisition of Conversio
Facebook looks to expand AR/VR technology with CTRL-labs acquisition
Shopify’s latest acquisition gives merchants access to advanced fulfillment tech
D2C brands are driving up customer acquisition costs – and it’s time to course-correct
Cheetah Digital’s acquisition of Wayin Inc. aims to bring first-and ‘zero-party’ data to marketers
WP Engine announces Flywheel acquisition, HubSpot partnership
Botox boom: Allergan stock skyrockets on news of AbbVie acquisition
LinkedIn looks to improve ad targeting, attribution capabilities with Drawbridge acquisition
Wix Creates In-House Ad Agency With Gefen Acquisition
Smartsheet Makes Another Software Acquisition With Deal for 10,000ft
Read Uber’s CEO Dara Khosrowshahi’s email about the Careem acquisition
Amazon adds customer acquisition metrics for display, video, Sponsored Brands campaigns